
Research methodology decision aid
See which designs fit your question, and why.
Try the decision aidThe film is unavailable. You can read what it shows below.
What the film shows, in words
- Which designs fit your question?
- Five kinds of question. Eight designs.
- What is associated with what: 1 design to consider.
- Interviews within reach: 2 designs.
- Cause and effect, and you cannot assign: 1 design.
- Each design says what it assumes, and what you must learn.
ExampleWorked example: a question about what is associated with loan repayment. One answer changes at each step. Nothing is saved or sent.
Watch a closed branch open.
Step 1 of 5
A question about association: one design to consider.
1 design to consider: Cross-sectional survey or analysis of existing data. The branch to “Explanatory mixed methods” is closed: it needs interviews within reach.
The junctionFive kinds of question, two points, eight designs, read off the tool’s own rules.
Your question asks
- How much or how many
- What is associated with what (the example’s question)
- Whether something caused an effect
- How or why people experience something
- What works, for whom, in what conditions
Interviews within reach
Not yet
Can you decide who gets an intervention?
No (the example’s answer)Yes
Used only for cause-and-effect questions
Data you can reach
- Existing dataset: yes
- Survey: yes
- Interviews: no
- Observation: no
- Documents: no
Realistic number of participants
250
A design to consider
Cross-sectional survey or analysis of existing data
- Why
- Measures several factors across many cases.
- Assumes
- Associations are not causes; confounders must be measured.
- You learn
- Correlation, regression, handling missing data.
7 other designs are closed
- Cross-sectional surveyClosed because the question asks what is associated with what. It opens when the question asks how much or how many.
- Explanatory mixed methodsClosed because no interviews are within reach. It opens when interviews are within reach.
- Randomised controlled trialClosed because the question asks what is associated with what. It opens when the question asks whether something caused an effect, and you can decide who gets the intervention.
- Quasi-experimental design (comparison group or before-and-after)Closed because the question asks what is associated with what. It opens when the question asks whether something caused an effect.
- Qualitative interviews (thematic analysis)Closed because the question asks what is associated with what. It opens when the question asks how or why people experience something.
- Case studyClosed because the question asks what is associated with what. It opens when the question asks how or why people experience something.
- Realist evaluation or mixed methodsClosed because the question asks what is associated with what. It opens when the question asks what works, for whom, in what conditions.
1 design to consider7 of 8 closed. None is ranked.
No design is automatically valid. Your supervisor and ethics committee judge whether it fits your question.
Now set your own points.
Answer what your question asks, what data you can reach and whether you can influence who gets what. The aid explains which designs fit and why, the assumptions each makes, and what analysis you will need to learn to do yourself.
The drawing is the form. The five lines are the question: choose one. Set the switch on the cause-and-effect line, then tick the data you can reach.
The junctionFive kinds of question, two points, eight designs, read off the tool’s own rules.
A design to consider
Cross-sectional survey or analysis of existing data
- Why
- Measures several factors across many cases.
- Assumes
- Associations are not causes; confounders must be measured.
- You learn
- Correlation, regression, handling missing data.
7 other designs are closed
- Cross-sectional surveyClosed because the question asks what is associated with what. It opens when the question asks how much or how many.
- Explanatory mixed methodsClosed because no interviews are within reach. It opens when interviews are within reach.
- Randomised controlled trialClosed because the question asks what is associated with what. It opens when the question asks whether something caused an effect, and you can decide who gets the intervention.
- Quasi-experimental design (comparison group or before-and-after)Closed because the question asks what is associated with what. It opens when the question asks whether something caused an effect.
- Qualitative interviews (thematic analysis)Closed because the question asks what is associated with what. It opens when the question asks how or why people experience something.
- Case studyClosed because the question asks what is associated with what. It opens when the question asks how or why people experience something.
- Realist evaluation or mixed methodsClosed because the question asks what is associated with what. It opens when the question asks what works, for whom, in what conditions.
1 design to consider7 of 8 closed. None is ranked.
No design is automatically valid. Your supervisor and ethics committee judge whether it fits your question.
Designs to consider
- 01Cross-sectional survey or analysis of existing dataWhy: Measures several factors across many cases. Assumes: Associations are not causes; confounders must be measured.
Your analysis learning plan
- Cross-sectional survey or analysis of existing dataLearn: Correlation, regression, handling missing data.
Things to check
- Note: No design is automatically valid.Your supervisor and ethics committee judge whether it fits your question.
The researcher writes every word. This tool gives questions, structure and checks, not assessed text.
Your route, as it stands
- Question asks
- What is associated
- Designs
- 1
- Participants
- 250
Designs explained, not chosen for you. It moves with every answer you change above.
Your methods plan
Design options explained, plus a learning plan for the analysis you will do yourself, by email once delivery is connected.
For each design that fits your answers: why it fits, what it assumes and what you would need to learn. The analysis, and every word, stay yours.
Tool: Methodology decision aid Result: 1 design to consider Request: please discuss methods support (SVC-173).Send as a brief
How it works, and its limits.
The rules are published so you can check them. The aid explains designs; your supervisor and your ethics committee judge the fit.
Method
- 01
Designs are matched to the type of question, whether you can assign an intervention, and the data you can reach.
- 02
Each design lists its core assumptions and the analysis skills it needs.
- 03
Sample sizes below 100 are flagged for quantitative questions.
What it cannot tell you
- It explains options; it does not choose or approve a design.
- Discipline norms vary; your supervisor has the final word.
- Analysis is learned and done by the researcher.
Quality ruleTeach assumptions; no automatic claim of a valid design.
When the choice needs a person
Methods support and teaching, not supervision. Nothing is written or analysed for you: the design, the analysis and every word stay the researcher’s, and your supervisor and ethics committee decide.
What needs to move forward?
Tell us the decision, the challenge or the opportunity. We reply with a scoped approach, a named principal and a fee before any work begins.
No charge to submit an enquiry.
