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A sea-facing concrete room. Three tall brushed-steel columns stand in a row, and between and beside them three thin steel plates hang from the ceiling. One column is faced in ruby glass. A wide, calm concrete wall fills the left; sea and hills show on the right.
In the photograph: six members of the same brushed steel. Three are columns with depth; three are thin plates that hang.

Capability statement template

Claim only what you can prove.

Try the planner
What the film shows, in words
  1. Claim only what you can prove.
  2. 6 claims. From the front they look alike.
  3. From above: 3 have depth. 50%.
  4. Written permission to name the client: 67%.
  5. Evidence entered for a competency: 83%.
  6. A boast is proved with a source or removed. Here it is removed: 100%.

The demo: the worked example, one input at a time

ExampleA fictional consultancy; the codes and projects are invented. No registration code is shown, and none of this is our own record.

Step 1 of 4

50%

3 of 6 claims with evidence

The share of claims a buyer can check today. It is not a grade.

From the frontthe statement as it is handed over

From abovethe same row; depth is proof entered

A deep bar: proof is entered A hairline: nothing behind the claim An empty outline: a superlative with no proof Ruby: the claim in focus

Six claims that look alike. Three have depth.

The one input that changesNone: the worked example as it stands.

3 ÷ 6 = 50% of claims with evidence. Hairlines: “Survey design and analysis” (no evidence entered), “Example Ministry: survey” (permission asked, not given), “Leading evaluation firm in the region” (a superlative with no proof entered). The page prints “[Client withheld]: survey (2024): National staff survey, 2,000 responses”.

The page it prints plain outline, in the tool’s own words

Example Consulting LLC: capability statement outline

Core competencies

  • Programme evaluation: Four completed evaluations, 2023 to 2026
  • Survey design and analysis [evidence needed]

Past performance

  • Example Foundation: grantee evaluation (2025): Mixed-methods evaluation, 3 countries
  • [Client withheld]: survey (2024): National staff survey, 2,000 responses

Differentiators

  • Field teams in three West African countries (Named team leads and contracts)
  • Leading evaluation firm in the region [proof needed]

Company data

  • NAICS: 541611, 541720
  • UEI: not yet issued
  • CAGE: not yet issued

Contact

Name, title, email, phone

Now your statement, claim by claim.

Build a one-page capability statement for government and institutional buyers from facts you can prove: competencies with evidence, past performance you may name, differentiators with proof, and your registration codes.

50%

3 of 6 claims with evidence

A share of claims a buyer can check today, not a grade.

From the frontpress a face to go to its proof

  1. Core competencies

  2. Past performance

  3. Differentiators

From abovedepth is proof entered

First without depth: “Survey design and analysis” (no evidence entered).

A project printed as “[Client withheld]” is a correct line in a statement. It still counts as one a buyer cannot check, so a firm with confidential clients will not reach 100%.

Evidence check

50%claims with evidence
2competencies
2past projects
2NAICS codes

Evidence check

  • Check: “Survey design and analysis” has no evidence.Add a project, credential or output that proves it, or drop it.
  • Check: “Example Ministry: survey”: permission not confirmed.Describe it without the client’s name until you have written permission.
  • Gap: “Leading evaluation firm in the region” is an unproven superlative.Prove it with a source or remove it; buyers discount unsupported claims.
  • Note: No UEI yet.Registration in SAM.gov is free. Add the UEI only once it is issued.

Example Consulting LLC: capability statement outline

Core competencies

  • Programme evaluation: Four completed evaluations, 2023 to 2026
  • Survey design and analysis [evidence needed]

Past performance

  • Example Foundation: grantee evaluation (2025): Mixed-methods evaluation, 3 countries
  • [Client withheld]: survey (2024): National staff survey, 2,000 responses

Differentiators

  • Field teams in three West African countries (Named team leads and contracts)
  • Leading evaluation firm in the region [proof needed]

Company data

  • NAICS: 541611, 541720
  • UEI: not yet issued
  • CAGE: not yet issued

Contact

Name, title, email, phone

Verified, claimed and unknown, kept apart

Verified: may be shown

Nothing is verified yet.

Claimed, not verified: hold back

  • The firm: Programme evaluation (Four completed evaluations, 2023 to 2026)
  • The firm: Example Foundation: grantee evaluation
  • The firm: [Client withheld]: survey
  • The firm: Field teams in three West African countries (Named team leads and contracts)

Unknown: no evidence named

  • The firm: Survey design and analysis
  • The firm: Leading evaluation firm in the region

What these words mean

Verified means you named the evidence and marked it as seen on file; for a past project, that a contract or completion letter is on file. Claimed means evidence is named and nobody has marked it as seen. Unknown means no evidence is named. This tool has seen no document and confirms nothing.

01

Core competencies

Each claim beside its evidence. Anything entered as evidence gives the claim its depth; the tool does not check it.

Competencies

  1. 01
  2. 02

02

Past performance

Only “Yes, in writing” gives a project its depth. Until then the outline prints “[Client withheld]” in place of the client’s name. Write the client, a colon, then the project: without a colon the tool withholds the whole name.

Past performance

  1. 01
  2. 02

03

Differentiators

Each claim beside its proof. A superlative with nothing entered as proof is marked as an error. The tool matches words such as leading, best, top and unique wherever they stand, so “best practice reviews” is marked too until something is entered as proof.

Differentiators

  1. 01
  2. 02

Seen on fileTick it only when you have seen the document yourself. It moves no depth and no share: it sorts the claim into verified, and the tool sees no document.

04

Experience of principals and partners

Work a principal did before or outside the firm, or a partner institute’s own work. It is never printed as a contract of the firm. It is printed under its own heading, it is not one of the claims drawn above and it is not part of the share.

Engagements that are not the firm’s own

    Company data

    Printed at the foot of the outline. It does not move the share.

    One named person who answers. The worked example holds a placeholder here, and the outline prints whatever this field holds.

    United States federal termsNAICS, UEI and CAGE are registration terms of United States federal contracting. If you bid elsewhere they may not apply: leave UEI and CAGE blank and the outline prints “not yet issued”.

    Six-digit codes, separated by commas.

    Leave blank until you have one. Never invent it.

    Your editable templateCapability-statement outlineTry this form

    Practice 06: Bids, proposals & intelligenceFree · instant results on this pageTool owner: Prof. Wisdom Gagakuma and Kenneth GagakumaVersion 1.0 ·

    DOCX outline Your organisation

    Example Consulting LLC: capability statement outline

    Core competencies

    • Programme evaluation: Four completed evaluations, 2023 to 2026
    • Survey design and analysis [evidence needed]

    Past performance

    • Example Foundation: grantee evaluation (2025): Mixed-methods evaluation, 3 countries
    • [Client withheld]: survey (2024): National staff survey, 2,000 responses

    Differentiators

    • Field teams in three West African countries (Named team leads and contracts)
    • Leading evaluation firm in the region [proof needed]

    Company data

    • NAICS: 541611, 541720
    • UEI: not yet issued
    • CAGE: not yet issued

    Contact

    Name, title, email, phone

    The outline as it stands on this page, in plain text. It holds only what was entered: the tool adds no certification, registration or project. No file is produced and nothing is designed today.

    Your editable template

    Capability-statement outline, by email once delivery is connected.

    Capability-statement outline (DOCX), factual and editable

    Preview only. No email will be sent. Your results are available above.

    Nothing you enter here is sent anywhere. Privacy notice

    · a free brief, or book the Professor · from USD 150
    A concrete wall seen square on, with six equal square niches in two rows, alike but for a line of ruby light in the top of one; the sea on either side.

    A statement shows every claim from the front. That is why each one has to carry its proof.

    How it checks, and its limits.

    Every competency needs evidence, every named client written permission, and every differentiator proof. The tool sees whether a proof field holds something. It cannot see whether what it holds is true.

    Method

    1. 01

      Every competency needs evidence, every named client written permission, and every differentiator proof.

    2. 02

      Superlatives (leading, best, world-class) without proof are errors.

    3. 03

      NAICS codes must be six digits; a UEI is twelve characters issued by SAM.gov.

    4. 04

      Work a principal did before or outside the firm, or a partner institute’s work, is entered apart and printed under its own heading. It is never printed or counted as a contract of the firm, and it is not part of the share.

    5. 05

      Verified means the evidence is named and marked as seen on file; claimed means it is named and not marked; unknown means none is named. Marking moves no figure: the share still counts evidence entered.

    What it cannot tell you

    • It never adds certifications, registrations or projects you did not enter.
    • It does not check your SAM.gov registration.
    • Layout and design come with the emailed outline.

    Quality ruleNo invented certification, registration or past performance.

    Before a buyer reads it, have it read once.

    The planner shows which claims have something behind them. A review asks the harder question: would that proof satisfy the buyer you are writing for?

    Tell us what you needNo charge to submit an enquiry.