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A daylit hall of concrete and glass above the sea. A freestanding block of thin glass leaves stands in a brushed-steel frame, seen from its edge; one tall leaf has been drawn out in front of it on a steel floor rail, and its edge is lit rhodolite pink.

one report, many assets, every fact traced

Content repurposing plan

One report. Every asset traced to its page.

Try the planner
The film: the planner in 25 seconds, on an illustrative report. Weeks are numbered, never dated.
What the film shows, in words
  1. One report. Every asset traced to its page.
  2. 4 findings. 2 are cleared and carry a page.
  3. 3 audiences. 4 channels. 24 possible assets over 6 weeks.
  4. Add the page reference: 36 assets, 9 weeks.
  5. Fortnightly: the same 36, over 18 weeks.
  6. Not cleared stays in the report.

One page number, twelve more assets.

ExampleAn annual education report (illustrative). Illustrative example · Nothing is published or sent

Step 1 of 4

Four findings in the report. Two reach the plan.

The reportAnnual learning outcomes report 2026

  1. 01

    Reading scores rose in 7 of 10 districts

    p. 12
    Finding 01, p. 12: 3 slots, weeks 1 to 3, 12 possible assets.
  2. 02

    Girls’ attendance now matches boys’ in all districts

    p. 18
    Finding 02, p. 18: 3 slots, weeks 4 to 6, 12 possible assets.
  3. 03

    Teacher vacancies remain the main barrier in rural schools

    No tab

    no page referenceExcluded until it can be traced to the report.

  4. 04

    Draft cost-per-learner estimate

    Annex C

    not cleared for public useExcluded from the plan.

Two stay in the block: no page reference; not cleared for public use.

2 findings×3 audiences×4 channels=24 possible assets

6 slots×7 days÷7=6 weeks

  • “Teacher vacancies remain the main barrier in rural schools” has no page reference.Excluded until it can be traced to the report.
  • “Draft cost-per-learner estimate” is not cleared for public use.Excluded from the plan.

Every asset needs approval before publishing.

Now your own report, leaf by leaf.

Add the approved findings with their page, then audiences and channels.

Audiences3slots per sheet

Audiences

  1. 01
  2. 02
  3. 03
Channels4leaves per slot
Channels
RhythmWeeklyspace between slots
Rhythm
First date23 Oct 2026first slot
2
Traceable findings used
24
Possible assets
6
Weeks of content at this rhythm

2 findings×3 audiences×4 channels=24 possible assets

6 slots×7 days÷7=6 weeks

Findings

  1. 01
  2. 02
  3. 03

    no page referenceExcluded until it can be traced to the report.

  4. 04

    not cleared for public useExcluded from the plan.

A sheet is one finding, traced to its page.A slot is one audience on one date: Policy makers, Donors, Teachers.A leaf is one channel: Website article, LinkedIn post, Policy brief, Infographic.

Every asset needs approval before publishing.

The publishing calendar and the source trail

Live
2traceable findings used
24possible assets
6weeks of content at this rhythm
Publishing calendar (first 40 assets)
Publish onChannelAudienceFindingSource
23 Oct 2026Website articlePolicy makersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
23 Oct 2026LinkedIn postPolicy makersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
23 Oct 2026Policy briefPolicy makersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
23 Oct 2026InfographicPolicy makersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
30 Oct 2026Website articleDonorsReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
30 Oct 2026LinkedIn postDonorsReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
30 Oct 2026Policy briefDonorsReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
30 Oct 2026InfographicDonorsReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
6 Nov 2026Website articleTeachersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
6 Nov 2026LinkedIn postTeachersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
6 Nov 2026Policy briefTeachersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
6 Nov 2026InfographicTeachersReading scores rose in 7 of 10 districtsAnnual learning outcomes report 2026, p. 12
13 Nov 2026Website articlePolicy makersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
13 Nov 2026LinkedIn postPolicy makersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
13 Nov 2026Policy briefPolicy makersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
13 Nov 2026InfographicPolicy makersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
20 Nov 2026Website articleDonorsGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
20 Nov 2026LinkedIn postDonorsGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
20 Nov 2026Policy briefDonorsGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
20 Nov 2026InfographicDonorsGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
27 Nov 2026Website articleTeachersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
27 Nov 2026LinkedIn postTeachersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
27 Nov 2026Policy briefTeachersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18
27 Nov 2026InfographicTeachersGirls’ attendance now matches boys’ in all districtsAnnual learning outcomes report 2026, p. 18

Source trail

  • Gap: “Teacher vacancies remain the main barrier in rural schools” has no page reference.Excluded until it can be traced to the report.
  • Note: “Draft cost-per-learner estimate” is not cleared for public use.Excluded from the plan.
  • Check: Every asset needs approval before publishing.The plan lists a named approver step; do not skip it.
Your editable templatePublication planTry this form

Practice 07: Communications, content & visibilityFree · instant results on this pageTool owner: Kenneth GagakumaVersion 1.0 ·

XLSXPublication planYour organisation

RowPublish onChannelAudienceSource
223 Oct 2026Website articlePolicy makersAnnual learning outcomes report 2026, p. 12
323 Oct 2026LinkedIn postPolicy makersAnnual learning outcomes report 2026, p. 12
423 Oct 2026Policy briefPolicy makersAnnual learning outcomes report 2026, p. 12
523 Oct 2026InfographicPolicy makersAnnual learning outcomes report 2026, p. 12
630 Oct 2026Website articleDonorsAnnual learning outcomes report 2026, p. 12
730 Oct 2026LinkedIn postDonorsAnnual learning outcomes report 2026, p. 12

Rows 1 to 6 of the 24 in the calendar above.24 September 2026

Your plan as it stands: one row for each possible asset, each with its source line. Every asset needs approval before publishing.

Your editable template

Publication plan, by email once delivery is connected.

Publication plan (spreadsheet) with a source trail for every asset

Preview only. No email will be sent. Your results are available above.

Nothing you enter here is sent anywhere. Privacy notice

· a free brief, or book Kenneth · from USD 90
The end of a curved glass wall in its brushed steel channel on a round concrete terrace above the sea, with one rhodolite strip in the glass edge.
The marked edge is a page reference. Glass without one stays where it is.

Three rules, and their limits.

  1. 01

    Only findings cleared for public use and carrying a page or section reference are used.

  2. 02

    Each usable finding is matched to each audience and channel; the calendar spaces them at your rhythm, one slot per audience-finding pair.

  3. 03

    Every asset carries its source line.

What it cannot tell you

  • It plans the assets; writing and design come after.
  • Approval rules come from your organisation and any funder agreement.
  • It shows the first forty assets on screen.

Every asset needs approval before publishing.

Quality ruleEvery factual excerpt traceable; approval before publishing.

A glass canopy standing out from a concrete wall over a deep window recess, a rhodolite edge on its underside, the sea beyond the terrace.

When the plan needs a team.

The planner counts what a report could become. Writing and design come after: that is a service.

Tell us what you need A brief is free to send.
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